Pay-Per-Click (PPC) Advertising Campaigns

Google and Meta Ads that bring customers even in low season. Controlled budget.

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Waiting for SEO to mature is the right long-term strategy, but sometimes you need customers this very week. That's where pay-per-click (PPC) campaigns come in: ads on Google and social media that put your business in front of people who are already searching for what you sell, and you only pay when they click.

I design and manage campaigns on Google Ads and Meta Ads (Facebook and Instagram) built around one clear goal: generating calls, WhatsApp messages, bookings or sales on your website, with a controlled budget and results you can measure.

Curved monitor with cost-per-lead, conversion funnel and budget pacing charts, next to a phone showing an ad for a beachfront development.
A campaign is judged by cost per lead and how many leads become sales, not by clicks.
What's included

Advertising that works for your business

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Google Ads (Search)

Show up exactly when someone searches for your service in Vallarta. We capture real buying intent, not idle browsers.

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Meta Ads

Facebook and Instagram campaigns to build awareness for your brand and fill your business even in the low season.

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Precise targeting

We show your ads to the right audience by location, interests and language—ideal for tourism and locals alike.

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Ongoing optimization

I review and fine-tune the campaigns every week to lower your cost per customer and increase the return on your investment.

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Clear reporting

You'll know how much you invested, how many leads came in and what each one cost you. No jargon.

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Landing pages that convert

I connect your ads to optimized pages so the click turns into a customer instead of getting lost.

How we work

From strategy to your first customers

Discovery

We define your goal, your budget and exactly who we want to sell to.

Setup

I build the campaigns, ads and audiences, with conversion tracking in place.

Launch

We turn the ads on and start receiving leads right away.

Optimization

I continuously adjust to lower costs and scale what's working.

Where to invest

Google or social media: it depends on whether customers are already searching for you

Each platform solves a different problem, and choosing wrong is the fastest way to burn budget.

Person on a sofa at night looking at a phone ad with a photo of a beachfront apartment tower and a green button.
On social media, an ad interrupts: it has to stop the thumb with one image and a clear promise.

Google Ads captures existing demand: someone types "Puerto Vallarta tour" or "dentist in Vallarta" and your ad shows up at that moment. It is ideal for services people actively search for.

Meta and Instagram create demand: they show your offer to people who match your customer even if they aren't searching yet. That is how I have run pre-sale campaigns for real estate developments, with dedicated landing pages, automated WhatsApp follow-up and cost-per-lead reporting. Campaigns perform better when the landing page is well built, which is why they often go hand in hand with a custom website or landing page.

  • A dedicated landing page per campaign, not your home page
  • Automatic follow-up on every lead
  • Cost-per-lead and cost-per-sale reporting
  • A budget you control and can pause

Ready to start selling today?

I'll help you invest your advertising budget where it actually generates customers. Start with a measurable campaign and no strings attached.

Request a quote
Portfolio

Campaigns and landing pages I've run

Ads on Meta, Instagram and search with dedicated landing pages, automated follow-up and cost-per-lead reports.

See the full portfolio

FAQ

Frequently asked questions about PPC Campaigns

How much should I invest in Google or Meta Ads?+

I recommend an ad spend from $8,000 MXN per month to gather enough data and measurable results, plus the campaign management fee. The ideal amount depends on your sector and competition; I help you set a budget that stays profitable and under control.

How soon do I see results with PPC?+

The big advantage of PPC over SEO is speed: a well-configured campaign starts generating visits and leads within days, and usually reaches consistent conversions in 1 to 2 weeks once optimized with real data.

Should I use Google Ads or Meta Ads (Facebook and Instagram)?+

It depends on your goal. Google Ads captures people already searching for your service (high purchase intent), ideal for services and urgent needs. Meta Ads builds demand and awareness by showing your business to specific audiences, ideal for tourism, restaurants and real estate. Often the best strategy combines both.

Does advertising work during the low season in Vallarta?+

Yes, and that is exactly when it pays off most. A well-targeted campaign brings you customers even when tourism slows, reaching local residents and travelers planning ahead, so your sales flow doesn't depend only on high season.

Other services you might like

💎

Web Design

Professional, fast websites optimized to turn visitors into customers.

Learn more →
🛒

Online Store

E-commerce ready to sell: catalog, online payments and shipping, fully automated.

Learn more →
🚀

SEO

Rank first on Google for high-intent searches. Measurable results.

Learn more →

Ready to take your business to the next digital level?

Book a free consultation. I'll show you exactly how to attract more customers in Puerto Vallarta.

Let's talk on WhatsApp
Jan Pérez